Intellectual Capital Management in the Digital Economy

The emergence and dominance of the digital economy mark a transition from traditional factors of production (land, labour, and capital) to a new key resource – intellectual capital (IC). In contemporary conditions, it is intellectual capital, rather than tangible assets, that serves as the primary source of competitive advantage, sustainable development, and consistently high corporate value. This article examines the transformation of the role of intellectual capital within the digital economy. IC management is considered a prerequisite for the strategic development of businesses, aimed at creating an environment conducive to the effective development of human capital and its realization in the creation of intellectual products. The purpose of the study is to analyse the impact of digital technologies on the key components of intellectual capital, namely human, structural, relational, and customer capital. The object of the research is the intellectual capital of an organization as an economic category, while the subject comprises the set of methods, tools, and relationships that emerge in the process of managing IC in the context of the digital economy. The study employs general scientific methods, including analysis, synthesis, comparison, classification, and modelling. The results propose new approaches to the assessment and management of intellectual capital, based on data-driven solutions and integration into digital ecosystems, as well as practical recommendations for building an effective management system.

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