This article is dedicated to the study of production localization problem which became especially topical in conditions of new challenges characterized by the unprecedented strengthening of sanctions regime towards Russian economy and predetermining the necessity to create national manufacturing chains of full cycle, reconfiguration of the sectoral policies, transformation of business models in context of strategic goals of the import substitution. The purpose of the article is to generalize and evaluate international experience of localization of production, as well as to analyze the state of this process in the branches of the Russian manufacturing sector, which since 2014 has been under the action of the blocking and sectoral sanctions of the collective West. In the research process, a complex of general scientific methods was used, including: analytical, logical, monographic, interpretation, synthesis, as well as a method of graphical visualization. Methodological base of the study includes the set of classical and neo-classical concepts of the spatial organization of the economy, theory of innovative growth and cluster development. Fragmentary overview of production localization international experience is given. We have carried out analysis of mechanisms of the state industrial policy, contributing to the problems solution of the localization and import substitution, taking into account strategic priorities of Russia. The advantages of localization in practice of special investment contract (SPIC) conclusion were systematized. Its sectorial features in automotive industry, power engineering industry and aircraft building were stated. We have made a conclusion about the necessity of forming of effective localization strategy, overcoming of declarative character of import substitution in the key spheres of real sector of Russian economy which will help to solve the problems of national security provision and technological independence. Practical significance of the results of the study consists in the possibility of its use in the sphere of program and project management and development of strategies of national and regional levels development.

The subject of the study is Russian metallurgical companies, which in the context of the transformation of the economy, taking into account the difficult geopolitical situation, need to move from a recovery strategy to a strategy of progressive growth. The latter, taking into account the factors that ensure the success of Russian companies in the metal market, should become a tool for effective management, as well as for predicting business risks. The article presents the riskdominating elements and macroeconomic indicators for building an effective strategy for the development of enterprises in the metallurgical industry, which will allow for a comprehensive assessment of the situation and making rational and effective management decisions to increase the competitiveness of companies, their adaptability to modern factors of the external environment, the growth of economic potential and capitalization. The peculiarity of the study is to identify the dominant factors of entrepreneurial risk and improve ways to increase the investment attractiveness of the company.

The use of traditional SWOT-analysis in a dynamic and uncertain external environment does not allow to reasonably form the company’s strategy based on assessments of the state of strengths, weaknesses, opportunities and threats. The reason is that the static assessments of the current state of internal and external factors, obtained from experts, are used to develop a long-term strategy, the implementation of which requires the implementation of organizational changes. The article proposes a new approach to strategic analysis, which consists in evaluating the dynamics of the strategic compliance of factors, taking into account the dispersion of expert opinions (SSMD-analysis). The basis of the algorithm for calculating the final evaluations is the method for determining the optimal intensity of strategic changes. Using the SSMD-analysis methodology based on public data for 2015–2020, an examination of the strategic compliance of factors of the external and internal environment of Aeroflot as of 2020 was conducted. It is concluded that the most relevant direction of the company’s development in 2020 was the accelerated replacement of leased aircraft with its own aircraft. The proposed method makes it possible to assess the dynamic portrait of the company’s interaction with its external environment in conditions of information uncertainty.

In the conditions of existing threats —the lack of full-fledged travel mobility, the growth of air fares due to the complication of flight logistics and the duration of air travel, currency risks — the opportunities for the development of outbound and inbound tourism are limited. It is necessary to reorient the tourism business to the development and support of domestic tourism with the fragmented development of the incoming flow from neutral and friendly countries. To promote the development of various types of domestic tourism in demand by Russian citizens. To develop and implement a number of management solutions for leveling the emerging threats to the tourism sector. The object of the article is management decisions in the field of tourism in the context of international sanctions. The purpose of the article is to analyze possible measures to stabilize it in the face of sanctions by the international community. The tasks are to study the state of the tourism industry and hospitality; identification of risks posed to the industry by the imposition of sanctions; determination of the main types of instruments that mitigate external threats and consideration of the possibility of applying the proposed anti-crisis measures. In the article used common methods of research, such as observation, systematization and synthesis of collected theoretical and practical material.

Project management plays an important role in the modern economy and public administration. Trends in project management have a significant impact on the performance of companies, public organizations, and programs for the socio-economic development in Russia. One of the interesting developments in project management is the expansion of hybrid methodologies, which combine tools and approaches of flexible and predictive approaches.

This article aims to study the forms, results, and types of hybrid project management methodologies through the lens of the concept of organizational ambidexterity. Methodologically, the research is based on a systematic review of the Russian-language scientific literature on project management hybrid methodologies and organizational ambidexterity, as well as a qualitative content analysis of selected papers.

The results of the study indicate that there are significant similarities between key aspects of hybrid methodologies and organizational ambidexterity. The authors conclude that hybrid project management methodologies can be considered as the instruments of organizational ambidexterity. As practical recommendations, the authors propose to expand the use of hybrid methodologies in the management of not only project-based firms, but also in other organizations, as well as in the management of socio-economic programs, especially in conditions of high uncertainty. The potential of hybrid methodologies to improve organizational ambidexterity and thereby simultaneously ensure the stability and flexibility organizations makes them invaluable tools to increase the resistance organizations and strategic programs to technological disruptions, socio-economic crises, and global shocks.

The directions of improving the efficiency of economic work and operational efficiency of the company in modern conditions are gradually shifting from the predominant assessment of the main activities to a complex analysis, including auxiliary and non-systemic processes. Such a shift is based on innovative management approaches formed within the framework of the individual functioning of individual commercial organizations, the application of which is complicated by the lack of proven and reasonable ways to optimize activities and increase operational efficiency.

The purpose of the study is to identify standardized opportunities to improve the efficiency of the functioning of commercial enterprises based on the use of auxiliary reserves for business processes. The relevance of the topic is determined by the need to develop solutions that provide additional economic benefits to organizations interested in this.

The object of the article was to select the activity of private economic organizations from the sphere of transport services, and its subject was their resource base as a reserve for increasing the efficiency of work.

Methods of econometric and statistical analysis and modeling, theoretical formulation of promising development directions was used as tools.

The results of the article showed the importance of improving operational efficiency to achieve the final financial result of a commercial organization. The development and analysis of optimization solutions aimed at the development and functioning of the company within the framework of orientation to sustainable development were carried out, the negative impact of certain aspects of ESG transformation on the final result of a commercial enterprise was assessed. The economic result of the introduction of the author’s conclusions and recommendations into the workflow of a particular organization was an increase in the effectiveness of its activities.

Knowledge is now recognized as the driving force behind economic growth and productivity. The purpose of the article is study of the theory and practice of knowledge management as the basis for the competitive advantage of a modern organization on the example of a specific institution of higher education — Astrakhan State University. The methodological basis was a categorical apparatus of the knowledge management system, methods of description, analysis, synthesis, content analysis, as well as a systematic approach in relation to the description of the experience of a particular university. As part of the study, the systematization of theoretical views on the management of explicit and implicit knowledge was carried out, the features of this process in the higher education system were studied, and the barriers that prevent the free transfer of knowledge in organizations of this type were identified. The data considered in the article can be used in the institutions of higher education in Russia in the development of strategies in the relevant field of activity.

The object of the article is marketing tools used in the strategic management of a modern organization.

The purpose of the research is to analyze the key directions of their development, and the objectives are to identify the main types of marketing tools in strategic management and to consider the possibilities of their application. The article considers trends in the field of marketing for companies, among which the main ones are the development of effective ways to satisfy customers, the formation of their loyalty to the brand, the ability to build clear competitive strategies; the concept of customer orientation and its role for a trade organization is given, as well as examples from foreign practice and the world’s leading developments in the field of artificial intelligence. The article is also aimed at contributing to the definition of the Concept of Sustainable Development and its implementation. This concept is widely used by many modern companies and occupies a central place in the programs of state and non-governmental organizations, as well as enterprises around the world. But the scientific literature in the field of marketing and sustainable development still lacks a detailed and complete explanation of it. The author used such research methods as observation, systematization and generalization of the collected theoretical material, including foreign practice and the world’s leading developments in this field.